Hi. I'm figuring it out.
- Alycia Yerves

- Feb 11
- 3 min read

Hi, friend.
Soooo yeah. I’ve been pretty quiet for a bit. I've decided to rip off the band-aid, put down the leftover onion dip from yesterday's boring game, and finally say it! 😬
Ever since the holidays, I’ve felt significantly detached from my business. Not like a dramatic “everyyyy thingggg is fallingggg aparttttt” way, but like, a very confusing way. It's wild to announce it, but hey, here we are. Maybe you're even feeling it a bit, too?
I've had some life stuff going on the last few months (plus the world being on fire every moment of every day), so I know that's part of it. But TBF, I know that's not all of it. These feelings have been around for a while now.
And while I'm continuing to think about all of that, I still want to pour love and energy back into my business: BUT I haven't really been clear at all on where/how to restart things and get in the groove. Not particularly inspired. Mostly avoiding my desk. Not posting or emailing or podcasting. Basically NOT MARKETING. I mean, yeah, I did tiny bits of work here and there from my laptop, but I've felt oddly blank about “coming back.”
Can't stress enough how weird of a time it's been for me.
But one thing I def know in my bones:
I’m not trying to hit 7 figures.
I’m just trying to figure it out.
Figure out what I actually want more of right now…
..what feels good to work on again (or for the first time).
…how I want my business to fit into my life in this season.
Not in some hustle-y or "burn it all down" way. But like, a “checking in on myself and actually paying attention” way.
My mission is still helping you create a biz that actually feels like the real you so that your kindred spirit clients can find you.
I'm not planning on changing the what or the why.
But I may be adjusting the how.
Over the years, I've often talked about starting before you’re ready, taking imperfect action, and flow>force. And right now, I am taking my own advice.
So this email is my first step. It's me poking my head out from backstage and saying "hi." 👋
I’ve been thinking a lot each day. Honestly asking myself what I love doing, what I don’t, what still feels aligned to offer, and what definitely doesn’t. I don’t have a perfectly articulated plan yet. I’m still figuring it out. And that’s okay.
Changing your mind is allowed.
We're not meant to be the same business, business owner, or person that we were when we launched.
Little steps forward are still steps forward.
I’ve done a handful of “work things” this week, including a few fun Empower Hour sessions, and they felt good. That tells me the muck is starting to shed a bit and I'm welcoming that.
I’ll keep you posted on what I'm finding out, what’s shifting, and what’s coming next. Deadline? Dunno yet.
I’m also thinking about hosting a casual Zoom on Galentine’s Day (Feb 13, 2026) for us to just chat. About our life. About our biz. About being in this weird in-between space where you want a fresh canvas but don’t quite know how you want to paint your future yet. 🎨
If you like that idea, reply and lmk. If I hear back from a handful of galentines, I'll set up the Zoom. Maybe I'll even release the recording as a bonus podcast ep?
In the meantime:
Hi again.
I’m here.
I’m re-starting (kinda) and figuring it out as I go.
If you’re in a similar place, I'd love to hear from ya.
More soon 💗

PS: Looking for some encouragement & low-pressure accountability to pledge to keep moving forward in your biz? Join my private group: The Forward-ish Club. It's free!






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